Application development – everything you need to know to accelerate your business growth.

This era of rapid technology development has given rise to more and more businesses moving online. The best possible point of connection to your customer has been through online. Hence a prominent online presence has become indispensable for any business. And the best way to harness this presence is through application development and mobile application development.

The emerging trends of smartphone usage shows that about 90% of online traffic to a business is through smartphones. So having a proper mobile friendly user experience for your customer is very essential. There are many types of applications, and types of application development. And narrowing it down as to what works best for your business could be key to unlock rapid business growth.

1. 1. Web Apps
2. 2. Mobile Apps
3. 3. Desktop apps

Web Apps: Web Application Development for developing Web Apps has been the trend recently. Progressive Web Apps or PWA has taken the market by storm. One of the best examples of a web app would be Google Docs or Sheets. Bringing the functionalities of an app in the website has proven to increase traffic and generates revenue and conversions to your business. 

Mobile Apps: Mobile Application Development is a huge market. Smartphones have become undisputable essential to everyday life. Every individual has a smartphone and well over 90% of web traffic comes through mobile. But the functionalities of a web app are subjected to the limitations of a web browser. To combat such limitations Mobile Application Development is the key. Choosing the right platform to develop your application is important. Based on the platform on which your customer base is heavy on choosing whether you want an IOS application and Android Application would play a major role. Selecting the right platform can also heavily rely on location. Or having an app that is Cross-platform has proven to be extremely successful. 

Desktop application: Desktop application will be big on the enterprise side. Though the demographic for desktop application and desktop application development may be low there are many reasons as to why desktop apps are still preferred. Whether your app needs more computing power or your demographic is desktop reliant are some of the reasons why. nbsp;

No matter what route you choose, Application Development is the way to go for good business growth. Having specific space for your business and customers to interact with will prove massively essential for your business, the data and insights that you gain from your app will be invaluable for you to make the best decision to improve the growth of your business.